With Puure®, delicious water is always at hand. A stainless steel filter that lasts a decade, gives you fresh, great-tasting water instantly at the tap, and is proven by NSF® to protect against 150+ contaminants.
What's in the Kit? 🔎
Our Technology
Installation
Your Subscription
The Puure® cartridge was developed through five years of research to transform tap water into cleaner, better-tasting water using a dual natural filtration system. The 0.1-micron ceramic layer refines the water first by removing fine particles and microplastics. Then, a high-grade activated carbon core improves the taste by reducing chlorine, chemical residues and heavy metals — without removing the natural minerals that give water its crisp, refreshing flavour. No additives. No compromises.
Protected inside durable stainless steel, the system ensures your water stays clean, consistent and great-tasting day after day.
✔ NSF-42/53 components tested and certified
✔ Independently verified through rigorous lab testing
✔ Rated best-tasting water in blind comparisons against eight filtration systems
We created Puure® to set a new standard in water filtration — engineered specifically for the challenges found in tap water around the world. . Using a dual system of 0.1-micron ceramic filtration and high-grade Activated Carbon, it targets a broad range of contaminants to deliver cleaner, safer and better-tasting water.
Puure® effectively reduces:
• Lead
• Fluoride (up to 99.5%)
• Chlorine
• Microplastics and nanoplastics
• PFAS, PFOA and other forever chemicals
• THMs and chemical by-products
• Bacteria
• Arsenic
• Selenium
• Pesticides
• …and many more everyday contaminants found in tap water.
Protected inside durable stainless steel, the system ensures your water stays clean, consistent and great-tasting day after day.
✔ NSF-42/53 components tested and certified
✔ Independently verified through rigorous lab testing
✔ Rated best-tasting water in blind comparisons against eight filtration systems
Puure® is compatible with approximately 99% of taps worldwide that have a removable circular aerator.
Your order includes 3 adapters for different tap sizes.
Not sure if it fits yours? Check our adapter guide here before you order.
At Puure, we believe that clean water is a right, not a privilege. Every year, millions of plastic bottles pollute our oceans, and countless households still rely on water that contains harmful contaminants.
Our mission is simple: reduce plastic waste and provide high-quality, great-tasting water for everyone. By creating efficient, sustainable filtration systems, we empower people to enjoy safer, purer water—without relying on single-use plastics.
💧 Better water for you. A better planet for all.
Targets PFAS, Fluoride, Lead, Microplastics and 150+ other contaminants
Built with medical-grade stainless steel
Quick & Easy Installation
Rigorously & Transparently Tested
If your tap looks different from standard models, you can take our adapter quiz to see whether you'll need a small key to remove it.
Most taps don't need any adapter — you can screw the filter on directly. If yours does, we include several adapters to cover 99% of taps. Twist the filter on and hand-tighten. No tools, no leaks.
Turn on the tap. Let the water flow briefly to activate the filter. Enjoy cleaner, fresher, better-tasting water — free from common contaminants.
Chlorine is commonly used to disinfect tap water but can affect taste, smell, and long-term health. Its byproducts, like trihalomethanes, are linked to potential health risks. Puure eliminates these chemicals, delivering fresh, neutral-tasting water that's perfect for drinking and cooking.
PFAS are synthetic chemicals found in food packaging, textiles, and industrial products. Some, like PFOA, are known for their persistence in water and potential health risks, including endocrine disruption and liver damage. Puure's filtration captures these harmful compounds, reducing your exposure.
While fluoride has benefits, excessive levels can lead to bone issues and other health concerns. Puure balances fluoride content, ensuring safe and optimized water consumption.
Invisible to the naked eye, microplastics are an emerging concern. Regular ingestion has been linked to inflammation and hormone disruption. Puure filters particles as small as 0.1 microns, creating a powerful barrier against plastic pollution in your water.
Pesticides from industrial farming often seep into groundwater, carrying endocrine disruptors and toxins. Our advanced filtration system removes these residues, ensuring safer, purer water—even in areas with heavy agricultural activity.
Old pipes and industrial waste can introduce heavy metals into your water, affecting brain function and overall health. Puure removes these toxic elements, protecting your nervous system and vital organs.
Aging pipelines can release rust, sand, and calcium deposits, affecting water clarity and appliance longevity. Puure's filtration system captures these particles, keeping your water clear and extending the life of your home appliances.
Byproducts of industrial processes and spills, VOCs can make water toxic and unfit for consumption. Puure's high-performance filtration neutralizes these harmful compounds, ensuring safer water for you and your family.
Traces of medications and chemical pollutants often remain in tap water, with links to hormonal disruption and potential health risks. Puure reduces these residues, giving you cleaner, healthier water.
At Puure, we use cutting-edge multi-stage filtration to deliver cleaner, safer, and better-tasting water. Our 0.1-micron diatom ceramic filtration blocks fine particles, bacteria, and microplastics, while the activated carbon block from coconut fiber absorbs chlorine, organic pollutants, pharmaceutical residues, and pesticides—preserving essential minerals for a crisp, refreshing taste.
| PUURE® | Under-Sink Filter | Filter Jug | |
|---|---|---|---|
| Medical Grade Stainless Steel to avoid Microplastics | |||
| Switch between filter/unfiltered | |||
| Reduces the water flow | |||
| Ultra-efficient filtration (0.1 micron) | Some | ||
| Tested by the NSF | |||
| Does not require plumbing work | |||
| Targets forever chemicals & Fluoride | Some |
Engineered to purify and make water taste better, while looking sleek on your tap.
Inspired by natural shells and fibers, Puure pairs a 0.1 µm ceramic shell with a coconut-carbon core. The ceramic screens fine particles first; the carbon then adsorbs chlorine, odours and off-tastes — for cleaner, fresher water from the first pour.
